A former professional footballer, Benjamin Adrion turned an intuition into an international ecosystem in which business, community and social impact reinforce one another.
Benjamin Adrion recounts how an idea can become a movement, and then a genuine economic and social model.
A former professional player with FC St. Pauli, Benjamin Adrion had a moment of revelation during a trip to Cuba in 2005. He decided to devote his energy to a single goal: water for all.
He launched Viva con Agua with an original conviction: commitment can spring from joy, sport, music and culture. Around water, an international community and a whole ecosystem of projects gradually took shape.
Viva con Agua does not stop at the non-profit model. Benjamin Adrion developed social businesses, up to and including Villa Viva, a hotel concept that combines economic activity with social impact. Concrete proof that profit and purpose are not necessarily at odds.
His approach to leadership rests on trust, autonomy and the power of networks. For him, a leader's role is not to control everything, but to create the conditions that allow the collective to grow without them.
From the football field to waterfields: Benjamin Adrion transforms commitment into tangible access to dignity.
Through Viva con Agua and Villa Viva, Benjamin Adrion shows how to turn a vision into a community, and a community into a force for change.
Reconciling business, impact and community.
What if a company could create value for all its stakeholders? Benjamin Adrion shares twenty years of experience to move beyond the classic opposition between for profit and non profit.
Turning an organisation into a community.
Performance no longer comes from hierarchy alone, but from the ability to connect talent, networks and energy.
When encounters become opportunities.
Intuition, presence, networks, weak ties: Benjamin Adrion shows how seemingly chance encounters can give rise to projects that no one could have planned alone.
L'eau nous relie tous.
Far more than an environmental issue, water sits at the crossroads of climate, the economy, health and the stability of societies.
No great project is ever built alone.
From professional football to Viva con Agua, Benjamin Adrion keeps finding the same truth: the collective is more powerful than the ego.
Benjamin Adrion speaks at the key moments where people, performance and impact matter.
Formats adaptable to your goals and context.
A unique experience serving strong, useful messages.
Discover Benjamin Adrion through his journey, Viva con Agua and his vision of commitment, community and social entrepreneurship.
19:26
Through his journey and the Viva con Agua adventure, Benjamin Adrion shows how intention, intuition, presence and connection with others can turn coincidences into opportunities and open up new possibilities.
03:21
With Viva con Agua, Benjamin Adrion shows how individual commitment, collective energy and the mobilisation of young people can turn universal access to safe drinking water from a utopia into a concrete goal.
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