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Benoît Quémar

Benoît Quémar Speaker, consultant and specialist in the human experience at work

A former journalist and entrepreneur, Benoît Quémar helps organisations communicate, manage and transform more effectively. His approach is based on a simple idea: genuinely putting oneself in the shoes of the customer, employee, candidate or user.

Languages
English (US), French / Français
Duration
45 to 90 minutes
Formats
Conference, keynote, workshop, World Café, seminar

Biography

Conférencier, formateur et consultant, Benoît Quémar place l’expérience humaine au cœur du management, de la communication et de la transformation des organisations.

Des médias à l’entrepreneuriat

Après avoir d’abord envisagé une carrière dans la comptabilité, Benoît Quémar choisit le journalisme et travaille notamment pour Le Parisien – Aujourd’hui en France. Il passe ensuite une dizaine d’années au Canada, où il fonde une agence digitale à Vancouver et Calgary, avant de la céder à un groupe britannique. De retour en France, il contribue à la transformation éditoriale, numérique et managériale de plusieurs médias, dont 20 Minutes.

Comprendre l’expérience de l’autre

Son fil conducteur est l’empathie appliquée : comprendre ce que vivent réellement les clients, les collaborateurs, les candidats, les managers et les usagers. Cette approche permet d’identifier les points de friction, de simplifier les parcours et de créer des relations plus justes, plus fluides et plus engageantes.

Mettre l’intelligence collective en action

À travers CEMEO, Benoît Quémar accompagne les entreprises et les institutions sur les sujets d’expérience client et collaborateur, de design thinking, d’innovation, de communication et de conduite du changement. Il transforme des concepts parfois abstraits en méthodes concrètes : observation, écoute, expérimentation, droit à l’erreur, créativité collective et prototypage rapide.

Un conférencier concret et participatif

Ses interventions associent exemples vécus, humour, interaction et outils immédiatement applicables. Il ne se contente pas de transmettre des idées : il fait réfléchir, échanger et expérimenter les participants. Depuis 2015, CEMEO indique avoir accompagné plusieurs milliers de personnes au sein de plus de 180 organisations publiques et privées.

Human relationships will save us, not technology.

— Benoît Quémar
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Conferences

Through his talks, Benoît Quémar helps organisations better understand the experience of their employees, customers and users in order to communicate, manage and transform more effectively.

01

The unexpected virtues of design thinking

Putting yourself in others’ shoes to create genuinely useful solutions.

Design thinking is about far more than sticky notes or a brainstorming session. Benoît Quémar explains its essential principles: empathy, experimentation, permission to fail, prototyping and testing.

He shows how this approach can improve a service, communication, internal organisation or the employee experience.

  • Understand the principles of design thinking
  • Develop a culture of experimentation
  • Turn real needs into practical solutions
Ideal for Innovation, transformation, marketing, HR and public services
Format Conference or workshop · 60 to 90 minutes
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02

Understanding and engaging younger generations

Adapting your practices without lowering your standards.

Younger employees have a different relationship with work, authority, time and commitment. These differences can lead to misunderstandings, but can also become a source of renewal.

Benoît Quémar helps managers move beyond stereotypes, understand younger generations' expectations and build relationships based on trust, clarity and reciprocity.

  • Decode new expectations at work
  • Adapt management and communication practices
  • Support onboarding and lasting engagement
Ideal for Managers, HR teams, recruiters, schools and family businesses
Format Conference, World Café or workshop · 60 to 90 minutes
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03

Endure, manage or lead change?

Moving from resistance to participation.

Transformation is never just about a new process or tool. It affects habits, professional identities and people's perception of their place in the organisation.

Benoît Quémar decodes human reactions to change and shows how listening, anticipation and collective intelligence can build commitment.

  • Understand resistance to change
  • Involve teams earlier
  • Turn uncertainty into a capacity for action
Ideal for Internal transformations, reorganisations, digitalisation and AI adoption
Format Conference or seminar · 60 to 90 minutes
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04

Stop trying to be kind: aim to be fair

Clear and fair management is more valuable than poorly defined kindness.

La bonté est devenue une injonction à la gestion qui peut être difficile à traduire en comportement. Benoît Quémar suggère de se concentrer plutôt sur une idée plus pratique : l'équité.

Un manager équitable sait écouter, expliquer, décider, reconnaître et corriger. Il crée un cadre clair qui combine le respect des personnes avec des normes professionnelles.

  • Clarify rules and expectations
  • Give useful feedback
  • Combine respect, fairness and performance
Ideal for Executives, managers, HR teams and teams undergoing transformation
Format Conference or workshop · 60 to 90 minutes
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05

Improving the customer, user or employee experience

What people experience matters more than what the organisation believes it delivers.

Organizations often design their processes from their own point of view. Benoît Quémar instead invites them to observe the experience actually lived by customers, users and employees.

This approach helps identify friction points, simplify interactions and strengthen both engagement and loyalty.

  • Map the real experience
  • Identify the moments that build or destroy trust
  • Design simpler and more human journeys
Ideal for Customer experience, public services, HR, employer branding and commercial relationships
Format Conference or workshop · 60 to 90 minutes
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For which events?

Benoît Quémar speaks at the key moments where people, performance and impact matter.

  • Seminars and conventions
  • Leadership committees and strategic talks
  • Product launches
  • CSR and climate events
  • Institutions, schools and universities

Possible formats

Formats adaptable to your goals and context.

  • Inspiring talk
  • Impactful keynote
  • Participative workshop
  • Panel
  • Webinar

Why choose them?

A unique experience serving strong, useful messages.

  • Field experience backing the message
  • Authentic and inspiring stories
  • Human, demanding and accessible approach
  • Tailored content aligned with your stakes
Would you like to invite Benoît Quémar to your event?
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Videos

Discover Benoît Quémar on stage through talks about generations, engagement and human relationships at work.

Looking for more content or a specific clip? Contact us
Generations at work: rebuilding engagement 21:02
Conference clip

Generations at work: rebuilding engagement

A talk about listening, purpose, and the practices that help different generations work together more effectively.

Watch video

Want to feature Benoît Quémar at your next event?

Our team helps you craft a tailored intervention, aligned with your goals and your audience.

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