Biography
Speaker, trainer and consultant, Benoît Quémar places the human experience at the heart of management, communication and organisational transformation.
From the media to entrepreneurship
After initially considering a career in accounting, Benoît Quémar chose journalism, working notably for Le Parisien – Aujourd’hui en France. He then spent around ten years in Canada, where he founded a digital agency in Vancouver and Calgary before selling it to a British group. Back in France, he contributed to the editorial, digital and managerial transformation of several media outlets, including 20 Minutes.
Understanding what others experience
The common thread running through his work is applied empathy: understanding what customers, employees, candidates, managers and users actually experience. This approach makes it possible to identify friction points, simplify journeys and build relationships that are fairer, smoother and more engaging.
Putting collective intelligence into action
Through CEMEO, Benoît Quémar supports companies and institutions on customer and employee experience, design thinking, innovation, communication and change management. He turns sometimes abstract concepts into practical methods: observation, listening, experimentation, the right to make mistakes, collective creativity and rapid prototyping.
A practical, participative speaker
His talks combine real-life examples, humour, interaction and tools that can be applied immediately. He does not simply pass on ideas: he gets participants thinking, discussing and experimenting. Since 2015, CEMEO reports having supported several thousand people across more than 180 public and private organisations.
Human relationships will save us, not technology.
— Benoît Quémar
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